Alex

What is the Power of Presence and how can one capitalize on the ominous strength in becoming a household name? We all know of the strength of branding and yet few realize its vast power. You see, the amount of consumer dollars spent on brands in the United States is $300 billion plus per year. Obviously, any businessperson would want to get in on the action and capitalize on the branding potential. Franchise outlets, which rely on brand-name marketing account for one third of every consumer d...